On May 13th to 15th, the Huawei Middle East and Central Asia Tech Carnival & Partner Summit 2024, themed "Accelerating Industry Intelligence", was held in Baku, the capital of Azerbaijan. This year, Huawei upgraded the conference comprehensively, showcasing its and its partners' Data-AI capabilities based on leading technology and innovation through various formats such as keynote speeches, summits, forums, roundtable meetings, and exhibition booths. As a deeply collaborative global partner of Huawei, iSoftStone was invited to participate in the event. Together with Huawei and many partners, they established the "Middle East and Central Asia Chinese Enterprise Alliance" and the "Data-AI Convergence Ecosystem Alliance". These initiatives aim to support Chinese enterprises in going global and to contribute to the convergence and development of digital and real economies in the Middle East and Central Asia through Data-AI technology.

Focusing on the Middle East and Central Asia, Comprehensive Data-AI Collaboration

In the wave of Data-AI, countries in the Middle East and Central Asia are issuing national strategies and action plans centered on digitalization and intelligence. During this conference, iSoftStone presented several industry digital solutions at the "Chinese Solution Partner Roundtable Forum", where they discussed key issues related to overseas project operations and ecosystem cooperation with participating partners, jointly exploring strategies for Chinese enterprises to go global. At the forum, Huawei, together with iSoftStone and multiple partners, launched the "Middle East and Central Asia Chinese Enterprise Alliance". This alliance aims to coordinate overall capabilities, leverage strengths, support Chinese enterprises in going global, and expand the global market.

Zhang Hai (fifth from the left), General Manager of iSoftStone's Overseas ICT Sales Department, attended the "Middle East and Central Asia Chinese Enterprise Alliance" founding ceremony on behalf of the company.

As a "Sail in the same boat" strategic partner of Huawei Cloud, iSoftStone was also invited to participate in the Huawei Cloud TechWave Technology Summit during the conference. They discussed frontier technologies and explored the growth path of enterprise intelligent upgrades with partners. They also jointly launched the "Data-AI Convergence Ecosystem Alliance". iSoftStone will continue to leverage its integrated full-stack digital service capabilities, collaborate with Huawei Cloud and partners, and assist regional clients in enhancing their Data-AI capabilities, thereby promoting the convergence of digital and real economies and advancing the Data-AI upgrade of regional industries.

"Data-AI Convergence Ecosystem Alliance" Inauguration Ceremony

During the event, iSoftStone had in-depth discussions with Huawei's Middle East and Central Asia Ecosystem Partner Development Department regarding the current progress of overseas business, the expansion issues of Chinese enterprises going global, iSoftStone's overseas capabilities, and product solutions. Both parties have agreed to leverage Huawei's three major advantages, namely full-stack technical capabilities, deep industry understanding, and extensive cooperation and empowerment mechanisms. These advantages will enhance iSoftStone's digital consulting, design, technology, and enablement capabilities and strengths in providing products, services, and solutions for large enterprises and industries. Together, they aim to build a prosperous and sustainable digital ecosystem in the Middle East and Central Asia.

? Industrial Partners Visit iSoftStone's Data-AI Booth

In addition to various specialized meetings, this year's conference featured over 20 exhibition points, showcasing advanced achievements in fields such as data communications, storage, optical technology, Huawei Cloud, and business & distribution. iSoftStone's key products and solutions in consulting, cloud products, cloud services, and AI+ big data also garnered significant attention from attendees.

Deepening International Strategy, Marching Forward with Huawei

Targeting the overseas market, iSoftStone continuously deepens its global business layout. Last year, iSoftStone established its international business headquarters in Singapore, implementing an international business management and operation system that supports digital business delivery in Saudi Arabia, the UAE, Turkey, Indonesia, Thailand, and Malaysia. This year, iSoftStone is focusing on advancing in the Asia-Pacific and Middle East regions by establishing local overseas branches in key areas. The company has participated in several tech summits in these regions, actively expanding partnerships and customers locally, and promoting the construction of its overseas brand, thus achieving rapid business growth.

Since the beginning of their collaboration, iSoftStone has been continuously deepening and accelerating comprehensive cooperation with Huawei in the overseas market. At the end of last year, iSoftStone, along with Huawei Cloud and various partners, established the Thailand AI Cloud Intelligent Community, marking a new chapter in AI industry cooperation in Thailand. In March this year, in Riyadh, Capital of Saudi Arabia, iSoftStone and Huawei signed a memorandum of understanding to initiate Middle East and Central Asia cooperation, jointly promoting ecosystem and partner business collaboration. In the same month, iSoftStone signed a Joint Business Plan with Huawei Cloud Asia-Pacific and received the "Rising Star" award from Huawei Cloud. These initiatives have injected strong momentum and confidence into deepening overseas cooperation.

Thousands of streams converge into the vast sea, riding the waves to explore the wide world. As a leading Chinese company in digital technology products and service innovation, iSoftStone drives industrial innovation through technological advancements. The company focuses on the development of software and digital technology services, computing products and digital infrastructure, and digital energy and AI computing services. It continuously promotes innovation in technology and product R&D and innovation, transitioning to an innovation-driven and capability-driven service model that combines services with software and hardware products and operations. At the same time, iSoftStone is steadfast in its efforts to expand internationally, fully leveraging its digital transformation technological strengths in cloud computing and artificial intelligence. It continuously strengthens its overseas technical service capabilities and deepens comprehensive collaboration with Huawei and other partners, collectively enhancing the global digital economy with Data-AI support.

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